Mini Boden Editorial & Digital Design  |  US Large Format Catalogue

​

A seasonal print catalogue for Mini Boden’s US Autumn Collection, combining bold typography, layered textures, and vibrant imagery to reflect the brand’s playful spirit. The design emphasizes warmth, color, and storytelling—balancing lifestyle photography with clear product presentation. The goal was to capture the joy and energy of the Mini Boden world while maintaining a cohesive, polished brand aesthetic.

​

 

 

"Johnny Says" Social media campaign

​

A spirited social campaign built around Johnny Says—a series of playful, quote-style posts capturing Mini Boden’s quintessential British wit and optimism. Bold colour blocking, clean typography, and whimsical copy come together to create shareable, uplifting moments that extend the brand’s joyful personality beyond print. Designed to feel spontaneous yet distinctly Boden, each post invites followers to pause, smile, and “sod it, live a little.”